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In this episode of Beyond Profit, a podcast of the ANA Center for Brand Purpose, Anita McGorty, who leads Engage Responsibly as executive vice president at the ANA, joins host Ken Beaulieu to discuss why humanity is under attack online and what we can do about it.
Beyond Profit Podcast
Anita McGorty, who leads Engage Responsibly, a nonprofit movement to drastically reduce online hate by 2025, shares concrete actions that both individuals and small- and mid-sized brands can take when they come across online hate on social media. Full Beyond Profit conversation with Anita McGorty.
Podcast Clip
The ANA's Engage Responsibly initiative is a movement to drive understanding and action that drastically reduces online hate speech. With Anti-Defamation League research identifying that 40% of Americans have personally experienced online hate, it is a significant problem that we all have a role to play in solving. Engage Responsibly takes an all-in approach, harnessing the collective power of businesses, social media platforms, individuals, and NGOs, empowering everyone to do their part combating online hate. To accomplish its mission, Engage Responsibly provides education and tools for small to medium-sized businesses and individuals. This session covered four simple but powerful actions you and/or your business can take to contribute to stopping online hate.
Conference Session Video